Creating corporative site with catalog of “KSL” products
GOAL
Creating a modern internet site in purpose to increase the amount of BTB clients from the CIS countries and lead generation of new clients from the European market.
Research
Target groups description
buildings-16 Created with Sketch.
Legal entities
Senior managers of the purchasing department in big trade companies, project managers, tech-directors
Senior managers of the purchasing department in big trade companies
Сonstant cooperation with big amounts
Project managers, tech-directors
One-time project order
Legal entities
  • men/women
  • from 25 to 55 years old
  • moderate and high levels of income
One-time project order
Target auditory needs
What do consumers of any segment of target auditory want to get:
  1. Good price
  2. Guarantee of quality and terms of manufacturing
  3. A possibility to make big amounts of work in complex
  4. Wares made from metal of any complicity: from complex constructions to small souvenirs and business cards
  5. Assistance in design
Designing
Developing the site structure
According to the competitors’ activity analysis and the needs of TA, we developed a unique structure.
sheme
After we defined the main structure, we moved on to designing pages
15
prototypes were
designed
Special attention was given
to the product cards design
card
Design
Colours
#003b60
#8c072f
#000000
Typography
Icons
Layout design
Development
Results
4,5
months
spent on project
6000
USD – approximate
price of the project
Order project